Mr. Jurgen E. Schrempp, Chairman of DaimlerChrsyler, told Mr.Edmund L. Andrews, a New York Times reporter, today at Shtuttgart that his strategy is perfect and merely needs operational implementation. He added he will not resign and will not consider the idea of spinning off Chrysler in whole or in part. He never apologized for his action that he had duped the investors by cloaking the takeover as a "merger of equals." The reporter said that when he was asked whether Daimler's German executives had failed to understand Chrysler's culture or the nature of its American business, he was icily distant.
Mr. Shrempp's actions just before and after the merger of Chrysler are written in details by two reporters, Messrs. Bill Vlasic, Bradley A. Stertz of Detroit m , in a book titled as "TAKEN FOR A RIDE--How Daimler-Benz Drove Off with Chrysler"ipublished William Morrow, An Imprint of HarperCollinsPublishers.) I could get this book right after it was published via Amazon. I read it up one night. I was more than surprised to find a business man who acts on animal instinct in a modern world. Furthermore, he made a short comments on the book, admitting the books contents were almost true.
Here I would like to tell you a quite different story. From days of students, I avoided to go far into Wagner's "Ring of Nibelungen". While they are making test broadcasts of BS digital television, NHK presented in midnights series of programs commenting how the opera was worked out. I was surprised to find that Germans act against Gods some times and also that they are stubborn and persistent. German cultures which succeeded these descents would be very difficult for going along American culture of rather platonic.
While North American auto market is coming down, Mr. Dieter Zetsche, who was sent to Michigan to restore Chrysler, is said to be under orders to have a renovation plan by February. Let's watch his actions.